Concepedia
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Publications
1
Citations
23
H-Index
Active since
2014
Birgit Frischhut is an author specializing in customer journey mapping, ethnographic research design, and tourism management.
Publications per year
2014–2014
Mobile Ethnography: A Pioneering Research Approach for Customer-Centered Destination Management
Marc Stickdorn, Birgit Frischhut, Josef S. Schmid · Tourism Analysis · 2014 · 23 citations
Management, Tourism Management, Ethnography +16
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