3
Publications
56
Citations
3
H-Index
2011
Active since
Affiliations
University of Technology Malaysia(Current)
Abu Bakar Abd Hamid is an author at University of Technology Malaysia specializing in business, customer satisfaction, and service quality.
Top concepts
BusinessMarketingService QualityCustomer SatisfactionTourismManagementConsumer BehaviorConsumer ResearchBehavioral SciencePurchase Intention
Publications per year
2011–2016
3
3
Huam Hon Tat, Seng Sook Min, Thoo Ai Chin et al. · Universiti Sains Malaysia Institutional Repository (Universiti Sains Malaysia) · 2011 · 26 citations
Customer Experience, Customer Satisfaction, Consumer Study +21
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