Concepedia

Karen S. Ross

KS

1

Publications

32

Citations

1

H-Index

2000

Active since

Affiliations

California State University, Sacramento(Current)

Karen S. Ross is an author at California State University, Sacramento specializing in interactive marketing, customer satisfaction, and business.

Top concepts

BusinessMarketingManagementCommunicationProduct LabelingConsumer BehaviorConsumer ResearchCustomer SatisfactionInteractive MarketingConsumer Decision Making

Publications per year

2000–2000

1

Publications

1

Product Labels

Dennis H. Tootelian, Karen S. Ross · Journal of Food Products Marketing · 2000 · 32 citations

Customer Satisfaction, Consumer Decision Making, Product Labeling +14

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