Rosaura Pérez-Hernández

Can pictorial warning labels on cigarette packages address smoking-related health disparities? Field experiments in Mexico to assess pictorial warning label content

James F. Thrasher, Edna Arillo‐Santillán, Víctor Villalobos et al. · Cancer Causes & Control · 2012 · 95 citations · Full text

Public Health, Health Promotion, Preventive Medicine +17

Policy Support, Norms, and Secondhand Smoke Exposure Before and After Implementation of a Comprehensive Smoke-Free Law in Mexico City

James F. Thrasher, Rosaura Pérez-Hernández, Kamala Swayampakala et al. · American Journal of Public Health · 2010 · 91 citations · Full text

Public Health, Community Health, Preventive Medicine +17

Prevalence and Correlates of E-Cigarette Perceptions and Trial Among Early Adolescents in Mexico

James F. Thrasher, Erika N. Abad-Vivero, Inti Barrientos‐Gutiérrez et al. · Journal of Adolescent Health · 2016 · 81 citations

Public Health, Community Health, Health Behavior +13

Evaluation of a Social Marketing Campaign to Support Mexico City's Comprehensive Smoke-Free Law

James F. Thrasher, Li‐Ling Huang, Rosaura Pérez-Hernández et al. · American Journal of Public Health · 2010 · 79 citations · Full text

Public Health, Marketing, Marketing Management +15

Recall, appeal and willingness to try cigarettes with flavour capsules: assessing the impact of a tobacco product innovation among early adolescents

Erika N. Abad-Vivero, James F. Thrasher, Edna Arillo‐Santillán et al. · Tobacco Control · 2016 · 67 citations · Full text

Business, Health Behavior, Marketing +16