Concepedia

Author

Hongbin Cai

University of Maryland, College Park

Also Known As

Hongbin Cai

8

Publications

82

Citations

3

H-Index

6

Concepts

All Affiliations

University of Maryland, College Park
HC

About

Hongbin Cai is an author at University of Maryland, College Park specializing in interactive marketing, business, and reputation management.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

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2

Management

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58

3

Marketing

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58

4

Customer Satisfaction

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5

Interactive Marketing

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58

Hongbin Cai

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1

Publications

58

Citations

1

H-Index

YearCitations

Seller reputation: From word-of-mouth to centralized feedback

Hongbin Cai, Ginger Zhe Jin, Chong Liu,

International Journal of Industrial Organization

2014

58

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