1
Publications
20
Citations
1
H-Index
2009
Active since
Affiliations
Maoan Zhou is an author at École Polytechnique Fédérale de Lausanne specializing in consumer research, information retrieval, and content analysis.
Top concepts
MarketingJournalismManagementPersuasionAdvertisingData MiningEngineeringText MiningData SciencePersonalization
Publications per year
2009–2009
1
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