H.R. Ganesh

Integrated Inventory Management Control Framework

H.R. Ganesh, P. S. Aithal, P Kirubadevi · International Journal of Management Technology and Social Sciences · 2020 · 30 citations · Full text

Management, Operations Management, Retail Management +15

Changes in Consumer Perspective towards Discount at Brick-and-Mortar Stores owing to Emergence of Online Store Format in India

H.R. Ganesh, P. S. Aithal, P Kirubadevi · International Journal of Management Technology and Social Sciences · 2020 · 22 citations · Full text

Business, Marketing, Retail Management +17

Ideal Store Locations for Indian Retailers – An Empirical Study

H.R. Ganesh, P. S. Aithal, P Kirubadevi · International Journal of Management Technology and Social Sciences · 2020 · 18 citations · Full text

Business, Marketing, Retail Management +14

Need-Based Sales Pitch: Insights from an Experiment

H.R. Ganesh, P. S. Aithal, P Kirubadevi · International Journal of Case Studies in Business IT and Education · 2020 · 16 citations · Full text

Business, Marketing, Marketing Management +10

Establishing True Lifestyle Brand in India: An Integrated Marketing Mix Framework

H.R. Ganesh, P. S. Aithal · International Journal of Management Technology and Social Sciences · 2020 · 15 citations · Full text

Business, Marketing, Marketing Management +14