Concepedia

Lingling Gao

LG

Statistics

Publications

7

Citations

2K

H-Index

7

Active since

2009

Affiliations

University of Tasmania(Current)

Lingling Gao is an author at University of Tasmania specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchConsumer BehaviorCustomer SatisfactionCommunicationDigital MarketingInteractive MarketingBusinessUser Experience

Publications per year

2009–2015

7

Publications

7

A unified perspective on the factors influencing consumer acceptance of internet of things technology

Lingling Gao, Xuesong Bai · Asia Pacific Journal of Marketing and Logistics · 2014 · 484 citations

Customer Satisfaction, Innovation Adoption, Digital Marketing +24

Understanding consumers’ continuance intention towards mobile purchase: A theoretical framework and empirical study – A case of China

Lingling Gao, Kerem Aksel Waechter, Xuesong Bai · Computers in Human Behavior · 2015 · 436 citations

Consumer Decision Making, Consumer Uncertainty, Mobile Marketing +13

Examining the role of initial trust in user adoption of mobile payment services: an empirical investigation

Lingling Gao, Kerem Aksel Waechter · Information Systems Frontiers · 2015 · 432 citations

Customer Satisfaction, Fintech, Mobile Commerce +12

Online consumer behaviour and its relationship to website atmospheric induced flow: Insights into online travel agencies in China

Lingling Gao, Xuesong Bai · Journal of Retailing and Consumer Services · 2014 · 320 citations

Marketing, Customer Satisfaction, Online Customer Behavior +15

An empirical study on continuance intention of mobile social networking services

Lingling Gao, Xuesong Bai · Asia Pacific Journal of Marketing and Logistics · 2014 · 208 citations

Mobile Sns Users, Customer Satisfaction, Engineering +21

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