Concepedia

Yiqiong Zhang

YZ

Statistics

Publications

8

Citations

304

H-Index

8

Active since

2012

Affiliations

Guangdong University of Foreign Studies(Current)

Guangdong Baiyun University

National University of Singapore

Yiqiong Zhang is an author at Guangdong University of Foreign Studies specializing in multimodal discourse, education, and communication.

Publications per year

2012–2024

8

Publications

8

‘Toward a global knowledge enterprise’: university websites as portals to the ongoing marketization of higher education

Yiqiong Zhang, Kay L. O’Halloran · Critical Discourse Studies · 2013 · 134 citations

Education, Educational Technology, Higher Education +12

The gate of the gateway: A hypermodal approach to university homepages

Yiqiong Zhang, Kay L. O’Halloran · Semiotica · 2012 · 66 citations

Education, Higher Education, Culture +9

Empowering the point: Pains and gains of a writer's traversals between print-based writing and multimodal composing

Yiqiong Zhang, Kay L. O’Halloran · Linguistics and Education · 2019 · 28 citations

Education, Creative Writing, Literary Arts +8

More than playfulness

Yiqiong Zhang, Min Wang, Ying Li · Internet Pragmatics · 2020 · 24 citations

Language Studies, Communication, Linguistics +14

Visual forms of address in social media discourse: the case of a science communication website

Yiqiong Zhang, David Machín, Tao Song · Journal of Multicultural Discourses · 2015 · 15 citations

Social Sciences, Communication, Design +17

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