Concepedia

Su-Mei Lin

SL

Statistics

Publications

2

Citations

160

H-Index

2

Active since

2011

Affiliations

China University of Technology(Current)

Su-Mei Lin is an author at China University of Technology specializing in business, marketing, and food marketing.

Top concepts

BusinessMarketingHealthLogisticsManagementFood QualitySupply ChainFood IndustryBrand StrategyFood Marketing

Publications per year

2011–2011

2

Publications

2

Analysis of service satisfaction in web auction logistics service using a combination of Fruit fly optimization algorithm and general regression neural network

Su-Mei Lin · Neural Computing and Applications · 2011 · 145 citations

Customer Satisfaction, Business, Logistics Service +5

Marketing mix (7P) and performance assessment of Western fast food industry in Taiwan: An application by associating DEMATEL (Decision making Trial and Evaluation Laboratory) and ANP (Analytic Network Process)

Su-Mei Lin · AFRICAN JOURNAL OF BUSINESS MANAGEMENT · 2011 · 15 citations · Full text

Marketing Analytics, Consumer Research, Brand Strategy +20

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