Jin-Hui Zheng

Perception of fashion sustainability in online community

Bin Shen, Jin-Hui Zheng, Pui‐Sze Chow et al. · Journal of the Textile Institute · 2014 · 124 citations

Business, Marketing, Marketing Management +10

Optimal Advertising and Pricing Strategies for Luxury Fashion Brands With Social Influences

Jin-Hui Zheng, Chun‐Hung Chiu, Tsan‐Ming Choi · IEEE Transactions on Systems Man and Cybernetics - Part A Systems and Humans · 2012 · 54 citations

Business, Marketing, Marketing Management +17

The Impact of the Strategic Advertising on Luxury Fashion Brands with Social Influences

Jin-Hui Zheng, Bin Shen, Pui‐Sze Chow et al. · Mathematical Problems in Engineering · 2013 · 20 citations · Full text

Business, Marketing, Marketing Management +17

Supply Contracting with Risk‐Sensitive Retailers under Information Asymmetry: An Exploratory Behavioral Study

Pui‐Sze Chow, Tsan‐Ming Choi, Bin Shen et al. · Systems Research and Behavioral Science · 2014 · 10 citations · Full text

Social Sciences, Business Economics, Supply Chain Management +13