Concepedia

Lisha Wang

LW

14

Publications

687

Citations

12

H-Index

1998

Active since

Affiliations

Nanjing University of Science and Technology(Current)

Dalhousie University

Shanghai University

North China University of Water Resources and Electric Power

Lisha Wang is an author at Nanjing University of Science and Technology specializing in business, marketing, and economics.

Top concepts

BusinessMarketingEconomicsManagementLogisticsSupply ChainMarket DesignSupply Chain ManagementEngineeringFuzzy Logic

Publications per year

1998–2025

14

Publications

14

Pricing and service decisions of complementary products in a dual-channel supply chain

Lisha Wang, Huaming Song, Yongzhao Wang · Computers & Industrial Engineering · 2017 · 154 citations

Economics, Price Formation, Service Decisions +13

Relationship marketing in Guanxi networks: A social network analysis study of Chinese construction small and medium-sized enterprises

Sulafa Badi, Lisha Wang, Stephen Pryke · Industrial Marketing Management · 2016 · 130 citations

Relationship Marketing, Management, Business +8

Marketplace or reseller? Platform strategy in the presence of customer returns

Lisha Wang, Jing Chen, Huaming Song · Transportation Research Part E Logistics and Transportation Review · 2021 · 78 citations

Electronic Marketplace, Customer Returns, Platform Design +8

Manufacturer’s channel strategy with retailer’s store brand

Lisha Wang, Jing Chen, Huaming Song · International Journal of Production Research · 2020 · 60 citations

Pricing and retail service decisions in fuzzy uncertainty environments

Jing Zhao, Lisha Wang · Applied Mathematics and Computation · 2014 · 45 citations

Marketing, Fuzzy Uncertainty Environments, Fuzzy Multi-criteria Decision-making +9

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