Concepedia
Statistics
Publications
14
Citations
577
H-Index
13
Active since
2015
Affiliations
Industrial University of Ho Chi Minh City(Current)
University of Greenwich
University of Economics Ho Chi Minh City
Cuong Nguyen is an author at Industrial University of Ho Chi Minh City specializing in management, business, and marketing.
Top concepts
BusinessMarketingManagementConsumer BehaviorConsumer ResearchDigital MarketingMarketing StrategyCustomer SatisfactionTechnologyGlobal Strategy
Publications per year
2015–2024
Demographic factors, family background and prior self-employment on entrepreneurial intention - Vietnamese business students are different: why?
Cuong Nguyen · Journal of global entrepreneurship research · 2018 · 153 citations · Full text
Entrepreneurial intention of international business students in Viet Nam: a survey of the country joining the Trans-Pacific Partnership
Cuong Nguyen · Journal of Innovation and Entrepreneurship · 2017 · 87 citations · Full text
International Entrepreneurship, Entrepreneurial Motivation, International Business Students +21
The Impact of Training and Development, Job Satisfaction and Job Performance on Young Employee Retention
Cuong Nguyen · SSRN Electronic Journal · 2020 · 76 citations · Full text
Cuong Nguyen, An Duong · SSRN Electronic Journal · 2021 · 53 citations · Full text
The Determinants of Customer Satisfaction in Fast Food Industry
Cuong Nguyen, Duy Nguyen, Toan Do · Humanities and Social Science Research · 2019 · 39 citations · Full text
Customer Satisfaction, Food Marketing, Service Quality +12
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