Concepedia

Author

Yan Ying

UCSI UniversityORCID

Also Known As

Yan Ying, Ying YAN, Ying Yan

44

Publications

117

Citations

2

H-Index

10

Concepts

All Affiliations

UCSI University
YY

About

Yan Ying is an author at UCSI University specializing in management, marketing, and interactive marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

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96

2

Management

1

1

96

3

Communication

1

1

96

4

Marketing

1

1

96

5

Marketing Analytics

1

1

96

Yan Ying

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Publications

96

Citations

1

H-Index

YearCitations

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