Concepedia
Statistics
Publications
1
Citations
41
H-Index
Active since
2015
Affiliations
University of Colorado Boulder(Current)
Julie L. Shiro is an author at University of Colorado Boulder.
Publications per year
2015–2015
Not a Problem: A Downside of Humorous Appeals
Peter McGraw, Julie L. Shiro, Philip M. Fernbach · Journal of Marketing Behavior · 2015 · 41 citations
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