Concepedia

Author

GEORGE B. SPROTLES

Also Known As

GEORGE B. SPROTLES

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Publications

1.2K

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1

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12

Concepts

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GB

About

GEORGE B. SPROTLES is an author at University of Arizona specializing in behavioral decision making, decision theory, and consumer research.

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Business

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Management

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Behavioral Sciences

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Marketing

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Consumer Behavior

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GEORGE B. SPROTLES

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1

Publications

1.2K

Citations

1

H-Index

YearCitations

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