Ieong Lei is an author at University of Macau specializing in information management, management, and technology.
Top concepts
BusinessMarketingManagementTechnologyDigital MarketingBusiness AnalyticsBusiness IntelligenceCustomer SatisfactionInteractive MarketingInformation Management
Publications per year
2006–2006
1
1
Alibaba International: Building a Global Electronic Marketplace
Jingzhi Guo, Iok Ham Lam, Ieong Lei et al. · 2006 · 18 citations
Customer Satisfaction, Business-to-business Research, Digital Marketing +16
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