Concepedia

Rachmanita

RA

1

Publications

77

Citations

1

H-Index

2015

Active since

Affiliations

Binus University(Current)

Rachmanita is an author at Binus University specializing in brand strategy, business, and brand equity.

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Publications per year

2015–2015

1

Publications

1

Effects of Brand Love, Personality and Image on Word of Mouth; the Case of Local Fashion Brands Among Young Consumers

Adilla Anggraeni, Rachmanita · Procedia - Social and Behavioral Sciences · 2015 · 77 citations · Full text

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