Concepedia

孔輔 小川

孔小

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Publications

1

Citations

792

H-Index

1

Active since

1997

孔輔 小川 is an author specializing in brand positioning, brand building, and brand development.

Top concepts

Publications per year

1997–1997

1

Publications

1

Building Strong Brands

孔輔 小川 · Quarterly Journal of Marketing · 1997 · 792 citations · Full text

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