Concepedia

Hongqing Huang

HH

Statistics

Publications

1

Citations

168

H-Index

1

Active since

2023

Affiliations

Harbin University of Commerce(Current)

Hongqing Huang is an author at Harbin University of Commerce specializing in marketing management, consumption studies, and purchase intention modeling.

ORCID

Publications per year

2023–2023

1

Publications

1

Influence of Perceived Value on Consumers’ Continuous Purchase Intention in Live-Streaming E-Commerce—Mediated by Consumer Trust

Yanyan Wu, Hongqing Huang · Sustainability · 2023 · 168 citations · Full text

Business, Marketing, Marketing Management +17

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