Martine A. S. Koning

Publications

221

Citations

H-Index

2007

Active since

Affiliations

Instituto de Investigaciones Psicológicas(Current)

Martine A. S. Koning is an author at Instituto de Investigaciones Psicológicas specializing in corporate social responsibility, corporate sustainability, and consumer research.

Top concepts

BusinessEducationMarketingManagementGreen MarketingConsumer BehaviorConsumer ResearchCorporate ResponsesCustomer SatisfactionSocial Responsibility

Publications per year

2007–2007

Publications

Customers' values, beliefs on sustainable corporate performance, and buying behavior

Christy Collins, Linda Steg, Martine A. S. Koning · Psychology and Marketing · 2007 · 221 citations · Full text

Customer Satisfaction, Socially Responsible Product, Green Marketing +18

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