Concepedia

Dennis Schröer

DS

1

Publications

78

Citations

1

H-Index

2014

Active since

Affiliations

University of Twente(Current)

Dennis Schröer is an author at University of Twente specializing in supply chain, new product development, and customer satisfaction.

Top concepts

BusinessMarketingManagementSupply ChainConsumer BehaviorConsumer ResearchStrategic SourcingConsumer UncertaintyCustomer SatisfactionNew Product Development

Publications per year

2014–2014

1

Publications

1

Exploring the antecedents of preferential customer treatment by suppliers: a mixed methods approach

Lisa Hüttinger, Holger Schiele, Dennis Schröer · Supply Chain Management An International Journal · 2014 · 78 citations

Customer Satisfaction, Consumer Uncertainty, Preferential Customer Treatment +20

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