Heike Schaumburg

Technology-enhanced Personalised Learning: Untangling the Evidence

W. Holmes, Stamatina Anastopoulou, Heike Schaumburg et al. · Open Research Online (The Open University) · 2018 · 133 citations

International Research, E-learning, Interactive Learning +13

Why Are Users Banner-Blind? The Impact of Navigation Style on the Perception of Web Banners

Magnus Pagendarm, Heike Schaumburg · Texas Digital Library (University of Texas) · 2006 · 116 citations

Targeted Advertising, Exploratory Search, Cognition +21

A picture says more than a thousand words

Ulrike Steinbrück, Heike Schaumburg, Sabrina Duda et al. · 2002 · 112 citations

Customer Experience, Customer Satisfaction, Consumer Research +21

COMPUTERS AS TOOLS OR AS SOCIAL ACTORS? — THE USERS' PERSPECTIVE ON ANTHROPOMORPHIC AGENTS

Heike Schaumburg · International Journal of Cooperative Information Systems · 2001 · 44 citations

Engineering, Human-machine Interaction, Communication +17

Electronic privacy, trust and self-disclosure in e-recruitment

Jennifer Nickel, Heike Schaumburg · 2004 · 22 citations

Engineering, Information Security, Communication +18