Concepedia

Alwin Mahler

AM

1

Publications

284

Citations

1

H-Index

1999

Active since

Affiliations

University of New Mexico(Current)

Alwin Mahler is an author at University of New Mexico specializing in business, interactive marketing, and digital marketing.

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Publications per year

1999–1999

1

Publications

1

The diffusion of interactive communication innovations and the critical mass: the adoption of telecommunications services by German banks

Alwin Mahler, Everett M. Rogers · Telecommunications Policy · 1999 · 284 citations

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