Concepedia

Tobias H. Engler

TH

Statistics

Publications

4

Citations

243

H-Index

4

Active since

2015

Affiliations

Philipps University of Marburg(Current)

Tobias H. Engler is an author at Philipps University of Marburg specializing in management, marketing, and business.

Top concepts

ManagementBusinessMarketingArtsTechnologySocial MediaContent AnalysisSocial ComputingInteractive MarketingData Science

Publications per year

2015–2017

4

Publications

4

Understanding online product ratings: A customer satisfaction model

Tobias H. Engler, Patrick Winter, Michael Schulz · Journal of Retailing and Consumer Services · 2015 · 163 citations

Customer Satisfaction, Online Customer Behavior, Customer Review +7

Influence of social software features on the reuse of Business Intelligence reports

Paul Alpar, Tobias H. Engler, Michael Schulz · Information Processing & Management · 2015 · 37 citations

Data Science, Business Intelligence, Analytic Application +13

Contribution and consumption of content in enterprise social media

Tobias H. Engler, Paul Alpar · Information Systems Management · 2017 · 25 citations

Digital Marketing, Technology Adoption, Social Influence +19

Does one model fit all? Exploring factors influencing the use of blogs, social networks, and wikis in the enterprise

Tobias H. Engler, Paul Alpar · Journal of Organizational Computing and Electronic Commerce · 2016 · 18 citations

Technology Adoption, Computational Social Science, Social Media +18

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