2
Publications
44
Citations
2
H-Index
2022
Active since
Affiliations
Hubei University of Technology(Current)
Yuxuan Guo is an author at Hubei University of Technology specializing in consumer research, brand awareness, and brand equity.
Top concepts
BusinessMarketingManagementText MiningBrand EquityOnline ReviewsBrand AwarenessConsumer ResearchDigital MarketingMarketing Strategy
Publications per year
2022–2024
2
2
Yuxuan Guo, Feifei Wang, Chen Xing et al. · Electronic Commerce Research and Applications · 2022 · 34 citations
Rows per page
1–2 of 2