Concepedia

Serhat Peker

SP

12

Publications

591

Citations

12

H-Index

2016

Active since

Affiliations

Bakırçay Üniversitesi(Current)

Izmir University

Atilim University

Middle East Technical University

Scientific and Technological Research Council of Turkey

Serhat Peker is an author at Bakırçay Üniversitesi specializing in customer satisfaction, consumer behavior, and management.

Top concepts

MarketingManagementEngineeringConsumer BehaviorConsumer ResearchCustomer SatisfactionEducationTechnologyData ScienceCommunication

Publications per year

2016–2022

12

Publications

12

A classification and regression tree algorithm for heart disease modeling and prediction

Mert Özcan, Serhat Peker · Healthcare Analytics · 2022 · 171 citations · Full text

LRFMP model for customer segmentation in the grocery retail industry: a case study

Serhat Peker, Altan Koçyiğit, P. Erhan Eren · Marketing Intelligence & Planning · 2017 · 109 citations · Full text

Marketing Analytics, Customer Satisfaction, Customer Profiling +20

UML Diagrams in Software Engineering Research: A Systematic Literature Review

Hatice Koç, Ali Mert Erdoğan, Yousef Barjakly et al. · 2021 · 84 citations · Full text

Software Maintenance, Engineering, Object-oriented Modeling +17

Accessibility, usability, and security evaluation of universities’ prospective student web pages: a comparative study of Europe, North America, and Oceania

Şevval Seray Macakoğlu, Serhat Peker, İ̇hsan Tolga Medeni · Universal Access in the Information Society · 2022 · 47 citations

Computer Accessibility, User Experience, Education +9

A Combined Approach for Customer Profiling in Video on Demand Services Using Clustering and Association Rule Mining

Sinem Guney, Serhat Peker, Çiğdem Turhan · IEEE Access · 2020 · 29 citations · Full text

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