Concepedia

Arum Nurhandayani

AN

1

Publications

81

Citations

1

H-Index

2019

Active since

Affiliations

IPB University(Current)

Arum Nurhandayani is an author at IPB University specializing in brand equity, interactive marketing, and digital marketing.

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Publications per year

2019–2019

1

Publications

1

THE IMPACT OF SOCIAL MEDIA INFLUENCER AND BRAND IMAGES TO PURCHASE INTENTION

Arum Nurhandayani, Rizal Syarief, Mukhamad Najib · SHILAP Revista de lepidopterología · 2019 · 81 citations · Full text

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