Concepedia

Ruba Jaser Alfaouri

RJ

1

Publications

23

Citations

1

H-Index

2015

Active since

Affiliations

King Hussein Cancer Center(Current)

Ruba Jaser Alfaouri is an author at King Hussein Cancer Center specializing in destination marketing, brand equity, and brand awareness.

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Publications per year

2015–2015

1

Publications

1

Perceived brand salience and destination brand loyalty from international tourists’ perspectives: the case of Dead Sea destination, Jordan

Luai Jraisat, Mamoun N. Akroush, Ruba Jaser Alfaouri et al. · International Journal of Culture Tourism and Hospitality Research · 2015 · 23 citations

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