Concepedia

Sampurno Wibowo

SW

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Publications

1

Citations

14

H-Index

1

Active since

2020

Affiliations

Telkom University(Current)

Sampurno Wibowo is an author at Telkom University specializing in interactive marketing, brand awareness, and consumer research.

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Publications per year

2020–2020

1

Publications

1

Measuring the Effect of Advertising Value and Brand Awareness on Purchase Intention through the Flow Experience Method on Facebook's Social Media Marketing Big Data

Sampurno Wibowo, Rahmat Hidayat, Yuyus Suryana et al. · 2020 8th International Conference on Cyber and IT Service Management (CITSM) · 2020 · 14 citations

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