Li Wen Chuang

Publications

Citations

H-Index

2013

Active since

Affiliations

National Kaohsiung First University of Science and Technology(Current)

Li Wen Chuang is an author at National Kaohsiung First University of Science and Technology specializing in customer satisfaction, purchase intention, and interactive marketing.

Top concepts

BusinessMarketingManagementService QualityBrand ManagementConsumer BehaviorConsumer ResearchDigital MarketingPurchase IntentionCustomer Satisfaction

Publications per year

2013–2013

Publications

Perceived Quality, Perceived Value and Repurchase Decision in Online Shopping Context

Meng Hsiang Hsu, Li Wen Chuang, Shu Ping Chiu · Applied Mechanics and Materials · 2013 · 12 citations

Customer Satisfaction, Digital Marketing, Consumer Research +21

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