Wholesale Pricing or Agency Pricing on Online Retail Platforms: The Effects of Customer Loyalty

Lin Chen, Guofang Nan, Minqiang Li

International Journal of Electronic Commerce

Customer SatisfactionConsumer UncertaintyAgency Pricing ModelDigital MarketingConsumer Research +18

Channel Integration Choices and Pricing Strategies for Competing Dual-Channel Retailers

Ronghui Wang, Guofang Nan, Lin Chen, +1

IEEE Transactions on Engineering Management

Manufacturer’s online selling strategies under spillovers from online to offline sales

Lin Chen, Guofang Nan, Minqiang Li, +2

Journal of the Operational Research Society

Stackelberg Game for Bandwidth Allocation in Cloud-Based Wireless Live-Streaming Social Networks

Guofang Nan, Zhifei Mao, Mei Yu, +3

IEEE Systems Journal

EngineeringQuality-of-serviceStackelberg GameNetwork GameGame Models +15

Duopoly Pricing Strategy for Information Products with Premium Service: Free Product or Bundling?

Zan Zhang, Guofang Nan, Minqiang Li, +1

Journal of Management Information Systems

Premium ServiceGame TheoryBundlingFree ProductBusiness Analytics +16

A Network and Device Aware QoS Approach for Cloud-Based Mobile Streaming

Chin‐Feng Lai, Honggang Wang, Han‐Chieh Chao, +1

IEEE Transactions on Multimedia

Mobile Data OffloadingCloud-based MobileEngineeringAdaptive Bitrate StreamingEdge Computing +12

Multi-stage interactive genetic algorithm for collaborative product customization

Runliang Dou, Chao Zong, Guofang Nan

Knowledge-Based Systems

Industrial DesignCollaborative Product CustomizationDesignGenetic AlgorithmSystems Engineering +3

Distributed resource allocation in cloud-based wireless multimedia social networks

Guofang Nan, Zhifei Mao, Minqiang Li, +4

IEEE Network

EngineeringGame TheoryMultimedia NetworkNetwork GameContent Delivery Network +14

Advertising or Freemium: The Impacts of Social Effects and Service Quality on Competing Platforms

Zhiyong Li, Guofang Nan, Minqiang Li

IEEE Transactions on Engineering Management

EconomicsAdvertisingService QualityInteractive MarketingTargeted Advertising +13

Optimizing Sensor Network Coverage and Regional Connectivity in Industrial IoT Systems

Runliang Dou, Guofang Nan

IEEE Systems Journal

Industrial Iot SystemEngineeringWireless Sensor SystemSmart CityIndustrial Iot +16