78
Publications
6.9K
Citations
42
H-Index
2002
Active since
Murali Sambasivan is an author at Universiti Putra Malaysia specializing in management, business, and marketing.
Top concepts
BusinessManagementStrategic ManagementMarketingBusiness StrategyOrganizational BehaviorInternational ManagementEducationSupply Chain ManagementStrategy
Publications per year
2002–2024
78
78
Leila Agha Kasiri, Kenny Teoh Guan Cheng, Murali Sambasivan et al. · Journal of Retailing and Consumer Services · 2016 · 452 citations
Total Quality Management, Customer Satisfaction, Service Customization +7
Rows per page
1–5 of 78