Concepedia

Trisha R. Valdero

TR

1

Publications

946

Citations

1

H-Index

1997

Active since

Affiliations

Claremont Graduate University(Current)

Trisha R. Valdero is an author at Claremont Graduate University specializing in consumer research, sustainability, and consumer decision making.

Top concepts

MarketingManagementSustainabilityGreen MarketingConsumer BehaviorConsumer ResearchSustainable MarketingEnvironmental EconomicsConsumer Decision Making

Publications per year

1997–1997

1

Publications

1

Green Buying: The Influence of Environmental Concern on Consumer Behavior

Tina Mainieri, Elaine G. Barnett, Trisha R. Valdero et al. · The Journal of Social Psychology · 1997 · 946 citations

Consumer Decision Making, Green Marketing, Environmental Behavior +14

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