Concepedia

Bojun Gu

BG

3

Publications

66

Citations

3

H-Index

2018

Active since

Affiliations

Zhejiang Ocean University(Current)

Bojun Gu is an author at Zhejiang Ocean University specializing in market design, business, and management.

Top concepts

BusinessMarketingManagementSupply ChainMarket DesignSupply Chain ManagementDynamic PricingConsumer ResearchOperations ResearchConsumer Uncertainty

Publications per year

2018–2020

3

Publications

3

Joint optimization and coordination of fresh-product supply chains with quality-improvement effort and fresh-keeping effort

Bojun Gu, Yufang Fu, Jun Ye · Quality Technology & Quantitative Management · 2020 · 26 citations

Supply Chain Optimization, Supply Network, Market Design +16

Fresh-Keeping Effort and Channel Performance in a Fresh Product Supply Chain with Loss-Averse Consumers’ Returns

Bojun Gu, Yufang Fu, Yanling Li · Mathematical Problems in Engineering · 2018 · 24 citations · Full text

Supply Chain Optimization, Consumer Uncertainty, Wholesale Price Contract +24

Channel structure and differential pricing strategies in dual-channel e-retail considering e-platform business models

Yufang Fu, Bojun Gu, Yuying Xie et al. · IMA Journal of Management Mathematics · 2020 · 16 citations

Consumer Uncertainty, Digital Marketing, Consumer Research +19

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