Rafael Galvão Maciel

Publications

173

Citations

H-Index

2021

Active since

Affiliations

Universidade Federal de Campina Grande(Current)

Rafael Galvão Maciel is an author at Universidade Federal de Campina Grande specializing in consumer research, consumer behavior, and customer satisfaction.

Top concepts

BusinessMarketingManagementGreen MarketingConsumer BehaviorConsumer ResearchPurchase IntentionCustomer SatisfactionConsumer Decision Making

Publications per year

2021–2021

Publications

Consumer antecedents towards green product purchase intentions

Cristiane Salomé Ribeiro Costa, Marconi Freitas da Costa, Rafael Galvão Maciel et al. · Journal of Cleaner Production · 2021 · 173 citations

Customer Satisfaction, Consumer Decision Making, Green Marketing +8

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