Matthew Blaszka

#WorldSeries: An Empirical Examination of a Twitter Hashtag During a Major Sporting Event

Matthew Blaszka, Lauren M. Burch, Evan Frederick et al. · International Journal of Sport Communication · 2012 · 127 citations

Interactive Tweets, Social Medium Monitoring, Communication +18

Differences in Event Brand Personality between Social Media Users and Non-Users

Patrick Walsh, Galen Clavio, Marc Lovell et al. · Sport Marketing Quarterly · 2013 · 61 citations

Social Media Users, Social Medium Monitoring, Digital Marketing +19

A Shift in Set

Evan Frederick, Lauren M. Burch, Matthew Blaszka · Communication & Sport · 2013 · 53 citations

Media Studies, Social Media, Media Activism +15

Understanding the wearable fitness tracker revolution

Ryan Vooris, Matthew Blaszka, Susan Purrington · International Journal of the Sociology of Leisure · 2019 · 28 citations

Fitness Tracking, Wearable System, Physical Activity +10

23 Players, 23 Voices

Molly Hayes Sauder, Matthew Blaszka · Communication & Sport · 2016 · 25 citations

Music, Follower Engagement, Communication +25