Concepedia

Ngoc Ha Nguyen

NH

Statistics

Publications

1

Citations

47

H-Index

1

Active since

2023

Affiliations

Phenikaa University(Current)

Ngoc Ha Nguyen is an author at Phenikaa University specializing in country-of-origin image, marketing management, and consumer ethnocentrism.

ORCID

Publications per year

2023–2023

1

Publications

1

Role of consumer ethnocentrism on purchase intention toward foreign products: Evidence from data of Vietnamese consumers with Chinese products

Ngoc Ha Nguyen, Trung Kien Dao, Thanh Thuy Duong et al. · Heliyon · 2023 · 47 citations · Full text

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