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Saeideh Sharifi Fard

SS

Statistics

Publications

2

Citations

58

H-Index

2

Active since

2016

Affiliations

Shenzhen University(Current)

Saeideh Sharifi Fard is an author at Shenzhen University specializing in interactive marketing, consumer behavior, and consumer decision making.

Top concepts

Publications per year

2016–2019

2

Publications

2

Factors affecting Malaysian university students’ purchase intention in social networking sites

Saeideh Sharifi Fard, Ezhar Tamam, Md. Salleh Hassan et al. · Cogent Business & Management · 2016 · 36 citations · Full text

Habit as a moderator of the association of utilitarian motivation and hedonic motivation with purchase intention: Implications for social networking websites

Saeideh Sharifi Fard, Aref Mabrouk Alkelani, Ezhar Tamam · Cogent Social Sciences · 2019 · 22 citations · Full text

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