Concepedia

Martina Dwi Mustika

MD

5

Publications

89

Citations

5

H-Index

2018

Active since

Affiliations

University of Indonesia(Current)

Martina Dwi Mustika is an author at University of Indonesia specializing in business, management, and organizational behavior.

Top concepts

BusinessManagementHuman ResourcesOrganizational BehaviorEducationMarketingMotivationConsumer BehaviorConsumer ResearchEmployee Engagement

Publications per year

2018–2024

5

Publications

5

What Millennials Want: How to Optimize Their Work

Anandre Forastero, Bertina Sjabadhyni, Martina Dwi Mustika · Psikohumaniora Jurnal Penelitian Psikologi · 2018 · 24 citations · Full text

Multigenerational Workforce, Education, Social Change +20

How a Leader Transforms Employees’ Psychological Empowerment Into Innovative Work Behavior

Rahadi Prabowo, Martina Dwi Mustika, Bertina Sjabadhyni · Psychological Research on Urban Society · 2018 · 24 citations · Full text

Transformational Leadership, Education, Human Resource Management +21

The power of e-recruitment and employer branding on Indonesian millennials’ intention to apply for a job

Cindy Natalia Wijaya, Martina Dwi Mustika, Sefa Bulut et al. · Frontiers in Psychology · 2023 · 15 citations · Full text

Multigenerational Workforce, Digital Marketing, Company Websites +19

How Older Consumers’ Perceived Ethicality Influences Brand Loyalty

Alvin Eryandra, Bertina Sjabadhyni, Martina Dwi Mustika · SAGE Open · 2018 · 14 citations · Full text

Consumer Motivation, Brand Affect, Consumer Study +16

Impulsive buying in the digital age: investigating the dynamics of sales promotion, FOMO, and digital payment methods

Shirin Istikhara Djamhari, Martina Dwi Mustika, Bertina Sjabadhyni et al. · Cogent Business & Management · 2024 · 12 citations · Full text

Rows per page

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