Concepedia

Mutia Ovirza

MO

Statistics

Publications

1

Citations

48

H-Index

1

Active since

2017

Affiliations

Kasetsart University(Current)

Mutia Ovirza is an author at Kasetsart University specializing in e-commerce strategy, business-to-consumer e-commerce, and trust in online transactions.

Publications per year

2017–2017

1

Publications

1

The Roles of Electronic Word of Mouth and Information Searching in the Promotion of a New E-Commerce Strategy: A Case of Online Group Buying in Indonesia

Achmad Nizar Hidayanto, Mutia Ovirza, Pinkie Anggia et al. · Journal of theoretical and applied electronic commerce research · 2017 · 48 citations · Full text

Business, Marketing, Marketing Management +17

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