Concepedia

Author

Petra Králová

Also Known As

KRÁLOVÁ, Petra, Petra Kralova, Petra Králová

25

Publications

122

Citations

3

H-Index

10

Concepts

All Affiliations

PK

About

Petra Králová is an author at University of Chemistry and Technology, Prague specializing in digital marketing, consumer research, and interactive marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

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2

Management

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3

Business Analytics

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1

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4

Economics

1

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5

Marketing

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