Jundong Hou

Cause's attributes influencing consumer's purchasing intention: empirical evidence from China

Jundong Hou, Lanying Du, Jian‐Feng Li · Asia Pacific Journal of Marketing and Logistics · 2008 · 120 citations

Business, Marketing, Marketing Management +17

How Emotional Interaction Affects Purchase Intention in Social Commerce: The Role of Perceived Usefulness and Product Type

Min Wang, Sun Lin-lin, Jundong Hou · Psychology Research and Behavior Management · 2021 · 60 citations · Full text

Business, Marketing, Psychology +13

China’s regional social vulnerability to geological disasters: evaluation and spatial characteristics analysis

Jundong Hou, Jun Lv, Xin Chen et al. · Natural Hazards · 2015 · 56 citations

Social Sciences, Geography, Human Geography +14

Analyzing Spatial-Temporal Distribution of Natural Hazards in China by Mining News Sources

Xiao Liu, Haixiang Guo, Yu‐Ru Lin et al. · Natural Hazards Review · 2018 · 38 citations

Computing, Meteorology, Data Mining +15

The effects of nonprofit brand equity on individual giving intention: mediating by the self‐concept of individual donor

Jundong Hou, Lanying Du, Zhilong Tian · International Journal of Nonprofit and Voluntary Sector Marketing · 2009 · 37 citations

Business, Marketing, Marketing Management +15