Concepedia

Salahuddin Ahmad Ayob

SA

1

Publications

19

Citations

1

H-Index

2017

Active since

Affiliations

University of Technology Malaysia(Current)

Salahuddin Ahmad Ayob is an author at University of Technology Malaysia specializing in food marketing, food policy, and customer satisfaction.

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Publications per year

2017–2017

1

Publications

1

Understanding Purchase Intention of Ready-to-Eat Food among Malaysian Urbanites: A Proposed Framework

Shathees Baskaran, Salahuddin Ahmad Ayob, Ng Chun Howe et al. · International Journal of Academic Research in Business and Social Sciences · 2017 · 19 citations · Full text

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