Naira R. S. Lima is an author at Universidade São Francisco specializing in interactive marketing, behavioral decision making, and user experience.
Top concepts
MarketingManagementPsychologySocial SciencesUser ExperienceConsumer ResearchInteractive MarketingBehavioral Decision MakingHuman-computer Interaction
Publications per year
2019–2019
1
1
The Online Fear of Missing Out Inventory (ON-FoMO): Development and Validation of a New Tool
Catarina Possenti Sette, Naira R. S. Lima, Francine Náthalie Ferraresi Rodrigues Queluz et al. · Journal of Technology in Behavioral Science · 2019 · 52 citations
Online Customer Behavior, Behavioral Decision Making, Online Fear +13
Rows per page
1–1 of 1