Rao Muhammad Rashid

Investigating the role of social presence dimensions and information support on consumers’ trust and shopping intentions

Cuiqing Jiang, Rao Muhammad Rashid, Jianfei Wang · Journal of Retailing and Consumer Services · 2019 · 190 citations

Shopping Intentions, Consumer Research, Information Support +16

Social Media-Based Collaborative Learning Effects on Student Performance/Learner Performance With Moderating Role of Academic Self-Efficacy

Shuai Liu, Ghulam Hussain Khan Zaigham, Rao Muhammad Rashid et al. · Frontiers in Psychology · 2022 · 44 citations · Full text

Education, Online Learning, Communication +16

Changing Trends of Consumers' Online Buying Behavior During COVID-19 Pandemic With Moderating Role of Payment Mode and Gender

Sana Sajid, Rao Muhammad Rashid, Waleej Haider · Frontiers in Psychology · 2022 · 33 citations · Full text

Digital Marketing, Consumer Study, Consumer Research +20

Role of Social Commerce Constructs and Social Presence as Moderator on Consumers' Buying Intentions During COVID-19

Rao Muhammad Rashid, Abdul Hameed Pitafi, Muhammad Asif Qureshi et al. · Frontiers in Psychology · 2022 · 32 citations · Full text

Customer Satisfaction, Social Commerce, Consumer Study +22

Examining the Role of Social Factors and Mooring Effects as Moderators on Consumers’ Shopping Intentions in Social Commerce Environments

Rao Muhammad Rashid, Qurat ul Ain Rashid, Abdul Hameed Pitafi · SAGE Open · 2020 · 31 citations · Full text

Consumer Study, Mooring Effects, Consumer Research +20