Concepedia

Dea Khoirunnisa

DK

Statistics

Publications

1

Citations

23

H-Index

1

Active since

2023

Affiliations

Islamic University of Indonesia(Current)

Dea Khoirunnisa is an author at Islamic University of Indonesia specializing in interactive marketing, structural equation modeling, and brand equity.

Top concepts

Publications per year

2023–2023

1

Publications

1

The effect of brand image and product knowledge on purchase intentions with e-WOM as a mediator variable

Dea Khoirunnisa, Albari Albari · International Journal of Research in Business and Social Science (2147-4478) · 2023 · 23 citations · Full text

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