Yongqiang Ma

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Active since

2022

Affiliations

Fujian Agriculture and Forestry University(Current)

Yongqiang Ma is an author at Fujian Agriculture and Forestry University specializing in management, sustainable agriculture, and agricultural communication.

ORCID

Publications per year

2022–2024

Publications

Willingness of Tea Farmers to Adopt Ecological Agriculture Techniques Based on the UTAUT Extended Model

Kexiao Xie, Yuerui Zhu, Yongqiang Ma et al. · International Journal of Environmental Research and Public Health · 2022 · 27 citations · Full text

Agriculture, Sustainable Agriculture, Agricultural Communication +12

Destination image, nostalgic feeling, flow experience and agritourism: An empirical study of Yunling Tea Estate in Anxi, China

Sunbowen Zhang, Jingxuan Liang, Yongqiang Ma et al. · Frontiers in Psychology · 2022 · 18 citations · Full text

Management, Marketing, Tourism Management +17

Formation Mechanism of Tourists’ Pro-Environmental Behavior in Wuyishan National Park, China, Based on Ecological Values

Youcheng Chen, Sunbowen Zhang, Peng Peng et al. · Forests · 2024 · 16 citations · Full text

Management, Tourism Management, Cultural Landscape Conservation +15

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