Hua-Hsin Wan

The Relative Effectiveness of Inoculation, Bolstering, and Combined Approaches in Crisis Communication

Hua-Hsin Wan, Michael Pfau · Journal of Public Relations Research · 2004 · 93 citations

Interpersonal Communication, Communication Study, Crisis Communication +8

Reassessing Corporate Image—An Examination of How Image Bridges Symbolic Relationships With Behavioral Relationships

Hua-Hsin Wan, Robert E. Schell · Journal of Public Relations Research · 2007 · 45 citations

Organizational Characteristic, Social Psychology, Public Approval +21

Persuasion: An intrinsic function of public relations.

Michael Pfau, Hua-Hsin Wan · 2006 · 44 citations

Public Perception Studies, Communication Effects, Arts +13

The Relative Effectiveness of Inoculation, Bolstering, and Combined Approaches in Crisis Communication

Hua-Hsin Wan, Michael Pfau · Journal of Public Relations Research · 2004 · 35 citations

Interpersonal Communication, Communication Study, Crisis Communication +8

Resonance as a Mediating Factor Accounting for the Message Effect in Tailored Communication-Examining Crisis Communication in a Tourism Context

Hua-Hsin Wan · Journal of Communication · 2008 · 33 citations

Persuasive Technology, Social Marketing, Social Influence +30