Concepedia

Rachid Ait Daoud

RA

Statistics

Publications

2

Citations

51

H-Index

2

Active since

2015

Affiliations

Université Sultan Moulay Slimane(Current)

Rachid Ait Daoud is an author at Université Sultan Moulay Slimane specializing in interactive marketing, business, and business analytics.

Top concepts

BusinessMarketingManagementData ScienceBusiness AnalyticsMarket SegmentationCustomer SatisfactionInteractive MarketingData MiningEngineering

Publications per year

2015–2015

2

Publications

2

Combining RFM model and clustering techniques for customer value analysis of a company selling online

Rachid Ait Daoud, Abdellah Amine, Belaid Bouikhalene et al. · 2015 · 36 citations

Marketing Analytics, Customer Satisfaction, Customer Value Analysis +18

Customer Segmentation Model In E-Commerce Using Clustering Techniques And Lrfm Model: The Case Of Online Stores In Morocco

Rachid Ait Daoud, Abdellah Amine, Belaid Bouikhalene et al. · Zenodo (CERN European Organization for Nuclear Research) · 2015 · 15 citations · Full text

Customer Satisfaction, Engineering, Digital Marketing +18

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